Coming to iOS & Android

NUTRITION.
SIMPLIFIED.

THE NUTRITION APP YOUR COACH WISHES YOU HAD

Precision food logging, adaptive macro targets, and progress tracking - built the way a coach would build it. No compromises.

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No spam. Launch notification only.

THE PREMISE

THE APP BUILT FOR
HOW COACHES THINK

Most nutrition apps are built for casual users. Rize is built for the client who actually wants to get it right - and the coach who needs them to.

THE PROBLEM

Clients come back each week having tracked in an app that rounds everything down, hides macros behind paywalls, and makes it impossible to see what's actually going on.

THE SOLUTION

Rize gives coaches and clients a shared language. Precise macros, adaptive targets, micronutrient visibility, and progress tracking - everything a coach actually needs to see.

THE DIFFERENCE

More tracking customisation than anything else on the market. Calorie cycling, refeed days, diet breaks, adaptive targets, body composition logging. Built for how performance nutrition actually works.

"THE LEVEL OF CUSTOMISATION IN RIZE IS UNLIKE ANYTHING ELSE I'VE SEEN IN A NUTRITION APP."
— AxJ FITNESS · PERSONAL TRAINING

What's inside

BUILT FOR
REAL RESULTS

Smart Food Diary
Log meals in seconds. Barcode scanner, voice logging, and a curated database of whole foods - no junk, no guesswork.
Adaptive Targets
Calories and macros that adjust automatically based on your progress. Fat loss, maintenance, building, or recomp - Rize adapts with you.
Progress Tracking
Weight chart with trend line overlay. Body measurements. Body fat percentage. See the direction of travel, not just the noise.
Meal Prep
Batch cook and log from your prep. Track what's left by portion or by weight. No recalculating every time you eat.
Micronutrients
Track the nutrients most apps ignore - vitamins, minerals, fibre, and more. NHS and EFSA reference values built in.
Calorie Cycling
Set different targets for training and rest days. Configure diet breaks and refeed days. Built for how performance nutrition actually works.

BE FIRST
IN LINE

Join the waitlist and get notified the moment Rize launches on the App Store and Google Play.

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By joining you agree to receive a single launch notification. Nothing else.

TERMS OF SERVICE

Last updated: 4 April 2026

These Terms of Service govern your use of the Rize application operated by AxJ Fitness Ltd, incorporated in England and Wales ("we", "us", "our"). By using the App you agree to be bound by these Terms.

1. ELIGIBILITY

You must be at least 16 years of age to use this App. By using the App you confirm you meet this requirement and have the legal capacity to enter into this agreement.

2. DESCRIPTION OF SERVICE

Rize is a personal nutrition and wellness tracking application. It is intended for general informational and personal wellness purposes only and is not a substitute for professional advice.

3. NOT MEDICAL ADVICE

IMPORTANT: The App does not constitute medical, clinical, nutritional, or health advice. Rize is not a regulated medical device and must not be used to diagnose, treat, cure, prevent, or manage any medical condition. Always consult a qualified healthcare professional before making changes to your diet or exercise programme.

4. EATING DISORDER SAFEGUARDING

Calorie counting may be harmful to individuals with or at risk of eating disorders. Seek guidance from a healthcare provider before using this App if relevant. Beat Eating Disorders: 0808 801 0677 or beateatingdisorders.org.uk.

5. USER ACCOUNTS AND SECURITY

You are responsible for maintaining the confidentiality of your account credentials. Notify us immediately at Support@rizenutrition.co.uk of any suspected unauthorised use.

6. ACCEPTABLE USE

You agree not to use the App for any unlawful purpose, attempt to probe its security, reverse engineer it, transmit harmful content, or impersonate any person or entity.

7. INTELLECTUAL PROPERTY

All content, trademarks, and intellectual property within the App are owned by or licensed to AxJ Fitness Ltd. The name "Rize" and associated branding are trademarks of AxJ Fitness Ltd. Nothing in these Terms grants you any right to our intellectual property.

8. FOOD DATABASE AND NUTRITIONAL DATA

Nutritional data is derived from USDA FoodData Central, McCance and Widdowson's Composition of Foods, Open Food Facts, and manufacturer data. Values may differ from actual food composition. We make no warranty as to accuracy. Use at your own risk.

9. USER-GENERATED CONTENT

Content you create in the App remains your property. You grant us a limited licence to store and process it solely to provide the App's services. We will not sell your content.

10. THIRD-PARTY SERVICES

The App may integrate with Apple Health, Google Fit, and Samsung Health. Your use of those services is governed by their respective terms. We are not responsible for third-party data practices.

11. DISCLAIMER OF WARRANTIES

The App is provided "as is" without warranties of any kind. We do not warrant that the App will be uninterrupted, error-free, or that nutritional data will be accurate. To the fullest extent permitted by law, we disclaim all implied warranties.

12. LIMITATION OF LIABILITY

To the fullest extent permitted by law, AxJ Fitness Ltd shall not be liable for any indirect, incidental, or consequential damages. Our total liability shall not exceed £50 or amounts paid by you in the preceding twelve months, whichever is greater.

13. INDEMNIFICATION

You agree to indemnify and hold harmless AxJ Fitness Ltd from claims arising from your use of the App, breach of these Terms, or violation of any third-party rights.

14. TERMINATION

Either party may terminate this agreement at any time. We may suspend access without notice for breach of these Terms. Clauses 7, 11, 12, 13, 15, and 16 survive termination.

15. GOVERNING LAW AND DISPUTES

These Terms are governed by the laws of England and Wales. Contact us at Support@rizenutrition.co.uk to resolve disputes informally. Unresolved disputes are subject to the exclusive jurisdiction of the courts of England and Wales.

16. CONSUMER RIGHTS

If you are a UK consumer, you may have rights under the Consumer Rights Act 2015 that cannot be excluded by these Terms.

17. CHANGES TO TERMS

We may modify these Terms at any time. Material changes will be communicated via in-app notification or email. Continued use after changes constitutes acceptance.

18. CONTACT

Questions about these Terms: Support@rizenutrition.co.uk. AxJ Fitness Ltd, England and Wales.

PRIVACY POLICY

Last updated: 4 April 2026

AxJ Fitness Ltd ("we", "us", "our") is committed to protecting your personal data. This policy explains how we collect, use, and protect your information when you use the Rize application, and sets out your rights under the UK GDPR and Data Protection Act 2018.

1. DATA CONTROLLER

The data controller is AxJ Fitness Ltd. Contact us at Support@rizenutrition.co.uk for all data protection queries. We aim to respond within 30 days.

2. DATA WE COLLECT

We collect: (a) Account data - email address and display name; (b) Profile data - date of birth, height, weight, gender, and activity level you voluntarily enter; (c) Nutrition and health data - food diary entries, macro and micronutrient logs, body weight and measurement records; (d) Device data - device type, OS version, and anonymous crash reports; (e) Usage data - anonymised feature statistics.

3. SPECIAL CATEGORY DATA

Nutrition and body composition data may constitute special category data under Article 9 UK GDPR. We process this only with your explicit consent, given when you enter this information. You may withdraw consent at any time by deleting your account.

4. LAWFUL BASES FOR PROCESSING

We rely on: (a) Contract performance - to provide the App; (b) Legitimate interests - to improve the App and ensure security; (c) Legal obligation - to comply with applicable laws; (d) Explicit consent - for special category health data.

5. DATA STORAGE AND SECURITY

Data is stored locally on your device by default. Where cloud features are enabled, data is transmitted over TLS-encrypted connections to servers within the UK or EEA. We implement encryption at rest and in transit and access controls to protect your data.

6. DATA RETENTION

We retain data for as long as your account is active. Upon account deletion, we delete or anonymise your data within 30 days, unless retention is required by law.

7. SHARING YOUR DATA

We do not sell your data. We may share data with: (a) Service providers bound by data processing agreements; (b) Authorities where required by law; (c) Successors in the event of a business transfer, subject to the same privacy protections.

8. THIRD-PARTY INTEGRATIONS

If you connect the App with Apple Health, Google Fit, or similar services, data exchanged is governed by those services' privacy policies. We do not share health data with third parties.

9. FOOD DATABASE AND ATTRIBUTION

Nutritional data is sourced from USDA FoodData Central, McCance and Widdowson's Composition of Foods, and Open Food Facts (Open Database Licence). Contact Support@rizenutrition.co.uk if you believe any data infringes a third-party right.

10. YOUR RIGHTS UNDER UK GDPR

You have the right to: (a) access your data; (b) rectification; (c) erasure; (d) restriction of processing; (e) data portability; (f) object to processing; (g) not be subject to solely automated decisions. Contact Support@rizenutrition.co.uk to exercise these rights.

11. LOCAL STORAGE AND TRACKING

The App uses device local storage to save your diary, goals, and settings. We do not use tracking cookies or third-party advertising technologies.

12. CHILDREN'S PRIVACY

The App is not intended for children under 13. Contact Support@rizenutrition.co.uk immediately if you believe a child has provided data.

13. INTERNATIONAL TRANSFERS

Data is processed within the UK and EEA. Any transfer outside these territories will be protected by Standard Contractual Clauses approved by the ICO.

14. CALIFORNIA - CCPA RIGHTS

California residents have the right to know what data we collect, request deletion, and opt out of data sale. We do not sell personal data. Contact Support@rizenutrition.co.uk to exercise CCPA rights.

15. BRAZIL - LGPD RIGHTS

Brazil residents have rights under Lei Geral de Protecao de Dados (Law 13,709/2018) including access, correction, deletion, and portability. Contact Support@rizenutrition.co.uk to exercise these rights.

16. CHANGES TO THIS POLICY

We may update this policy from time to time. Material changes will be communicated through in-app notification or email. Continued use after the effective date constitutes acknowledgment of the changes.

17. COMPLAINTS

You may lodge a complaint with the Information Commissioner's Office (ICO): ico.org.uk, 0303 123 1113. Please contact us at Support@rizenutrition.co.uk first so we can address your concerns directly.

18. CONTACT

Privacy queries: Support@rizenutrition.co.uk. AxJ Fitness Ltd, England and Wales.